With the influx of landing page builders, we decided to create this post to help you find the best landing page software for you and your business.
So, let's get into this.
What is a Landing Page Builder?
A landing page is also referrered to as a squeeze page and the purpose is to collect an email optin so you can add the emails into your database of leads, following up with your email autoresponder in an effort to make the sale.
See, in most cases, you're not going to make the sale the first time you present the offer - that goes for selling your own stuff or selling affiliate products.
You'll be using email to follow up, build trust, and sell in the future.
You'll see landing pages offering everything from free courses, webinars, newsletters, and PDF's.
Who Needs A Landing Page Builder?
Regardless of the type of marketer you consider yourself to be, everyone needs a landing page.
That goes for:
- Affiliate Marketers
- Lead Generation companies
- Email Marketers
- Product Creators
That's why there are so many to hit the market and why these platforms are so popular.
Whenever I began my business in the mid 2000's, I was using Frontpage and Dreamweaver witho ZERO coding skills. I would have loved to have the drag and drop editors of today.
Our Top Rated Landing Page Builders
I should preface this list to say #1 and 2 are interchangeable depending on if you're familarity and experience with WordPress.
If you have no clue how to work WordPress or struggle with it, and need to plug and play, all in one solution, then don't even think about and go with Kartra.
It's the best tool on the market.
However, if you're like me and know you're way around WordPress, then I love Thrive Themes using Thrive Architect builder for building out sales pages and landing pages.
Thrive Themes (For WordPress Users)
Thrive Themes is an annual membership that comes with a slew of tools and software for a fraction of what many of the web based software companies charge.
I love this software because it's based around the WordPress platform and with the right tweaks is an SEO powerhouse.
When you're using the web based platforms, you're missing the avantage from an SEO standpoint.
Kartra (Web Based Software)
Kartra is the leading Landing Page builder for web based apps because it does so much more.
You can literally run everything you need from this one tool alone (outside of your SEO). It really is an all in one tool with everything from landing pages, sales pages, membership sites, and an email autoresponder - all under one roof.
If you're brand new to internet marketing and looking to get started, this is the tool to get started with.
I hope you enjoyed our best landing page builder review.
All of these tools are highly recommended and are reliable - your choice depends on experience and what you're looking to accomplish in choosing a landing page builder software.
In closing, I want to stress how important this task is regardless of your approach to digital marketing.
It's a phrase you've heard since day 1.
The Money Is In the List.
It sounds simple enough right?
That's why when choosing what you'll be using as your first contact with your prospect is something that shouldn't be taken lightly.
Using a reliable landing page software will allow you to focus on the more important aspects of your digital marketing business - your actual marketing to get the leads coming to you.